Websites are found on SERPs by two ways such as organic search and paid search. The first one comes naturally and the latter is displayed by Google in exchange of a certain sum. The advertisers have to pay Google to get displayed the top of the SERPs. The search engine levies charges according to the clicks a website gets. This campaign is known as Pay-per-Click (PPC).
Mostly businesses opt for PPC service in order to meet their revenue collection within a certain time frame. That does not mean that all the players opting PPC service become successful in their approach. To make this campaign successful, Fukiaa Technology focuses on certain things like- keywords, location and prospective audience.
|Prospective Audience Target|
|Landing Page Planning|